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Watch Intro Video

Introducing the MEDDPICC Masterclass

Become MEDDPICC Certified

MEDDPICC for Go-to-market professionals

Use MEDDPICC to enhance your customer lifecycle

The MEDDPICC Masterclass benefits the entire Go-to-Market team. It's not just for sales; it's for marketing, customer success and product teams too. Marketing can learn what messaging resonates with prospects, Sales and CS can streamline handovers, and CS and Product can enhance product feedback. MEDDPICC creates a common language that connects all departments. So, if you're not in sales, don't worry - this Masterclass is tailored to benefit you too.

MEDDPICC Masterclass Reviews

What did early enrolees think?

5 star rating

Excellent course, great structure and superb delivery by ...

Jonathan Hayon

Really enjoyed this course, the structure and the examples, included real life challenges and delivery by Andy made it really easy to follow.

Really enjoyed this course, the structure and the examples, included real life challenges and delivery by Andy made it really easy to follow.

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5 star rating

Insightful course, packed with practical advise

Mirko Brinker

I have done many sales courses but only the best have real practical advice. This course is jam-packed with it, including real life case-studies and even sit...

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I have done many sales courses but only the best have real practical advice. This course is jam-packed with it, including real life case-studies and even situational role-play. Andy Whyte doesn't just go over the theory but brings it to live which meant for me that I could implement my learnings straight away. Highly recommend it!

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5 star rating

You know it was a good course when at the end you have th...

didrik MOe

This is a great course to dig into MEDDPICC, If you want to learn how to avoid wasting time on wrong deals, avoid your deals slipping, get better at foreca...

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This is a great course to dig into MEDDPICC, If you want to learn how to avoid wasting time on wrong deals, avoid your deals slipping, get better at forecasting with the added big bonus of creating more value for your prospects and winning more deals, MEDDPIC and this course is for you. Andy gives you a lot of brilliant content, use-cases and real life examples of how to use MEDDPICC. I learned a lot and will recommend it to others who want to become a better sales person. Don't forget to also read Andy's brilliant book MEDDIC

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5 star rating

MEDDICC Masterclass - Highly Recommended!

Wayne Lindor

From my initial 10 minute intro on MEDDICC, when I was first looking for some detail on the process, to the MEDDICC book (that’s fast becoming an elite selle...

Read More

From my initial 10 minute intro on MEDDICC, when I was first looking for some detail on the process, to the MEDDICC book (that’s fast becoming an elite seller resource) to now the MEDDICC course, I’m continually impressed and inspired by what Andy has created. He’s the first to tell you he didn’t create the process (Dick Dunkel and Jack Napoli did at PTC), however his relaying of how the greats have used it to deliver millions in revenue, how he has used it, and now, how you can use it to qualify your deals, puts him in some very rare company. I, like many others looking to hone their sales craft have a library of sales related books, the challenge is that you have to find out the hard way (with many hours spent) that very few hold up to scrutiny, and fewer still are held in high regard by the industry, there are a few (SPIN, Strategic Selling, Challenger), that elite sellers I know turn to time and again. When I first read MEDDICC I knew Andy had a classic on his hands, and judging from the sales people I have seen recommending the book (from the likes of Gartner et al), I’m in good company. Andy’s created a highly accessible course on MEDDICC that’s added great detail and depth to my knowledge, if you are looking to really further your understanding of MEDDICC and how you can use it to qualify and close your deals, I highly recommend it!

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5 star rating

Predictably focus on the deals that will close.

Kenneth Scott

Always looking to sharpen my skillset in enterprise selling I was drawn to Andy's book on the MEDDICC qualification methodology. After completing his book I ...

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Always looking to sharpen my skillset in enterprise selling I was drawn to Andy's book on the MEDDICC qualification methodology. After completing his book I thought I would drive the message home by taking the Masterclass, and I'm glad that I did. This course was the perfect way to launch into a new discipline and gain a great understanding of it. I know it will help me make more qualified predictions for my pipeline and close higher ticket clients. While other online training has helped me, this is probably the best investment I've made in the last year.

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star rating

5 star rating

MEDPICC - the missing piece of our sales process

Thorstein Nordby

I have been using BANT and GPCTBA/C&I for the last 6 years as a consultant. While I have had a lot of good qualifying and discovery calls, I often lost d...

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I have been using BANT and GPCTBA/C&I for the last 6 years as a consultant. While I have had a lot of good qualifying and discovery calls, I often lost deals because I did not have all the stakeholders bought into my solution. After going through this course, I see all the missing pieces in the way we have qualified prospects. This course is very practical, and combines a high-level overview over MEDPICC as a way to qualify, and also gets more tactical about how to actually implement it.

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5 star rating

From sceptic to MEDDICC

Ashraf Sheikh

I came across Andy by chance (through a mutual connection on LinkedIn) and subscribed to the Youtube channel and immediately started to benefit from the vide...

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I came across Andy by chance (through a mutual connection on LinkedIn) and subscribed to the Youtube channel and immediately started to benefit from the videos, so naturally when the Mastery course was launched I jumped at the chance. Easy to follow, really informative and delivered by Andy in a style that feels natural and informal but extremely engaging. so much so, that once I started, I pretty much completed the course modules back to back over a weekend! I particularly liked the real-life sales examples and how Andy invoked the different elements. It was also interesting to see the different approaches but with a single mindedness towards managing the sales process and adding a qualification layer at almost every stage. I highly recommend the Mastery course, not just for those who are new to MEDDICC (or MEDDPICC), but also as a refresher for sales veterans too. PS. I also have the book, but that says more about my ineligible note taking than anything else!

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5 star rating

Highly Recommend

Jamie Love

I've been using MEDDICC on and off for several years but this is probably the best training i have had. A great refresher and some new tactics i can use today!

Read More

I've been using MEDDICC on and off for several years but this is probably the best training i have had. A great refresher and some new tactics i can use today!

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5 star rating

MEDPICC - the missing piece of our sales process

Thorstein Nordby

I have been using BANT and GPCTBA/C&I for the last 6 years as a consultant. While I have had a lot of good qualifying and discovery calls, I often lost d...

Read More

I have been using BANT and GPCTBA/C&I for the last 6 years as a consultant. While I have had a lot of good qualifying and discovery calls, I often lost deals because I did not have all the stakeholders bought into my solution. After going through this course, I see all the missing pieces in the way we have qualified prospects. This course is very practical, and combines a high-level overview over MEDPICC as a way to qualify, and also gets more tactical about how to actually implement it.

Read Less
5 star rating

Fantastic insights, packed with clever ideas & useful...

Chris Lupton

Thoroughly enjoyed this course and will greatly benefit from the takeaways both in terms of the framework, suggested approaches, ideas and resources. Would h...

Read More

Thoroughly enjoyed this course and will greatly benefit from the takeaways both in terms of the framework, suggested approaches, ideas and resources. Would highly recommend to anyone in Sales and Pre-sales roles.

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5 star rating

MEDDICC Masterclass - Highly Recommended!

Wayne Lindor

From my initial 10 minute intro on MEDDICC, when I was first looking for some detail on the process, to the MEDDICC book (that’s fast becoming an elite selle...

Read More

From my initial 10 minute intro on MEDDICC, when I was first looking for some detail on the process, to the MEDDICC book (that’s fast becoming an elite seller resource) to now the MEDDICC course, I’m continually impressed and inspired by what Andy has created. He’s the first to tell you he didn’t create the process (Dick Dunkel and Jack Napoli did at PTC), however his relaying of how the greats have used it to deliver millions in revenue, how he has used it, and now, how you can use it to qualify your deals, puts him in some very rare company. I, like many others looking to hone their sales craft have a library of sales related books, the challenge is that you have to find out the hard way (with many hours spent) that very few hold up to scrutiny, and fewer still are held in high regard by the industry, there are a few (SPIN, Strategic Selling, Challenger), that elite sellers I know turn to time and again. When I first read MEDDICC I knew Andy had a classic on his hands, and judging from the sales people I have seen recommending the book (from the likes of Gartner et al), I’m in good company. Andy’s created a highly accessible course on MEDDICC that’s added great detail and depth to my knowledge, if you are looking to really further your understanding of MEDDICC and how you can use it to qualify and close your deals, I highly recommend it!

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Signs you need MEDDPICC


Have you ever worked with a Seller who just seemed to always get the best opportunities?

Someone who seemed to always find the customers who were interested in their solution? Selling for them seemed effortless.

Were they just lucky?

Perhaps that is what you thought at first...

But nobody is consistently that lucky, right?

But what is their secret?


I would make a bet that they were qualifying their deals with MEDDPICC.

And, with this course you can learn to use MEDDPICC too!

Signs that you need MEDDPICC 👉

  • Your buyer doesn’t see the value of your solution? (AKA they think you are expensive)

  • You are unable to find, articulate and quantify Pain

  • You don’t have a Champion

  • You don’t know how the customer makes decisions

  • You don’t know who is involved in the decision-making process

  • You find yourself surprised by things that come up

  • The criteria in which the customer is basing their decision seems to shift from beneath you

  • Your Competition is landing strikes against you that you neither see coming nor are able to defend

  • You lose track of where you stand in your deals and find yourself 'just checking in'

Frequently Asked Questions

  • How long will I have access to my course?

    You will have 12 months access as part of your purchase. We are passionate about you learning about the topics we teach. We understand that reflecting and revisiting the topics in the future is an important part of the learning process hence why you can still keep your 12 month access even if you finish the course within the first month.

  • Once I complete the course can I still access the content?

    Yes! For 12 months you can access the content as much as you'd like.

  • Do I have to complete every session to get certified?

    Yes. Becoming MEDDPICC certified by MEDDICC is something we want people to feel proud of. That means no shortcuts!

  • Will I get a certificate?

    Yes! You will obtain an official MEDDPICC Masterclass certification that you can add to your resume and LinkedIn profile.

  • Is the Masterclass just for sales professionals?

    Put simply, no. We firmly believe MEDDPICC can help all individuals that work within a Go-to-market team. Whether you're working in Marketing, Product or CS - you'll be able derive plenty of value from the framework and understand how better to work with your sales teams.

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